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Website Conversion Audits

Get a personalized breakdown of the conversion leaks, friction points and missed opportunities hiding on your website — reviewed manually, explained clearly, and prioritized so you know exactly what to fix first.

Investment: $100 Format: Conversion scorecard + Loom walkthrough Reviewed: By a human, not a software score
Since 2017Building and fixing conversion paths
Manual ReviewNo automated scoring tools
Loom WalkthroughSee and hear the reasoning
Actionable FirstWhat to fix, in what order

The Real Problem

Most websites don’t have a traffic problem. They have a conversion problem.

People land on your website, look around for a few seconds, get confused, hesitate — and leave. Not because your business is bad, but because your website may not be clearly guiding visitors toward action.

They LandTraffic arrives from search, social or ads, often with a specific question in mind.
They LookThey scan for relevance — is this for me, does this business understand my problem?
They HesitateUnclear messaging, weak proof or a fuzzy next step creates doubt at the worst moment.
They LeaveNo clear path forward means the visit ends without an inquiry, booking or sale.

That’s where a Conversion Leak Audit comes in.

What We Look For

Discover what’s really hurting your website conversions

For just $100, we personally review your website and identify the friction points that may be costing you leads, customers and sales. Instead of guessing what’s wrong or endlessly tweaking random things, you’ll finally get clarity on:

What’s confusing visitors

Where the message, offer or page structure makes people stop and work harder than they should.

What’s weakening trust

Missing proof, thin credibility signals and details that quietly make a business look smaller than it is.

What’s reducing conversions

Friction around calls-to-action, forms, pricing and the path from interest to inquiry or purchase.

What should be improved first

A clear order of operations, so effort and budget go to the changes that matter most — not the loudest ones.

Not an Automated Report

This is a human review, not a software score

We don’t run your website through a generic software tool and send you meaningless scores. Every audit is reviewed manually, with a focus on your actual business, your actual visitors and the decision they are trying to make.

  • We look at your website the way potential customers do — not the way a crawler does.
  • We identify where people may be dropping off, losing interest or failing to act.
  • We explain the reasoning behind each finding, so you can judge it rather than just trust it.
Automated Score
Our Manual Audit
Generic checklist
Your specific offer and audience
A number with no context
Plain-English reasoning
Every issue weighted equally
Prioritized by impact
Delivered instantly, unread
A Loom walkthrough you can revisit

You get a judgment call from someone who builds and fixes conversion paths for a living.

What You’ll Receive

A personalized breakdown you can actually act on

You’ll receive a personalized website breakdown covering your homepage, messaging, structure, calls-to-action, customer flow and overall conversion experience — plus a scorecard and a recorded walkthrough.

Review

Detailed website breakdown

A page-by-page look at messaging, structure, calls-to-action and the path visitors are expected to follow.

Scorecard

Conversion scorecard

See at a glance which areas are helping your website perform and which areas may be hurting it.

Walkthrough

Personalized Loom video

A recorded walkthrough where we explain what we’re seeing, where visitors may be getting confused, and what’s creating friction.

Priority

Quick wins vs. blockers

We separate fast, low-effort improvements from the larger conversion blockers that need real attention.

Action

What to change first

A short, ordered list of the most important changes — so you know where to start and what can wait.

Clarity

Plain-English explanations

No jargon dumps. Every finding comes with the reason it matters to a real visitor making a real decision.

Your Loom walkthrough What we’re seeing · where visitors get confused · what’s creating friction · what to improve first

Who This Is For

An audit is worth it if any of this sounds familiar

Book an audit if…

  • Your messaging feels unclear and visitors don’t seem to “get it” quickly
  • People visit your site but rarely take action
  • You’re planning to run ads soon and want the page to be ready for the traffic
  • You’re considering a redesign and want priorities before spending on a build
  • You simply want expert eyes on your website before investing more time or money into marketing

Hold off if…

  • You have no offer or traffic yet — there is little visitor behaviour to diagnose
  • You want a guarantee of more sales rather than a clear diagnosis and plan
  • You’re looking for implementation only with no interest in the strategy behind it
  • You want an instant automated score rather than a manual, reasoned review

How It Works

From booking to clarity in four steps

Book your audit

Choose the Conversion Leak Audit and send us your website URL along with a short note on your goal.

We review manually

We walk your site as a potential customer would — messaging, structure, CTAs, trust and customer flow.

You get the scorecard

Your conversion scorecard and a personalized Loom walkthrough land with you to watch at your own pace.

You fix what matters

Follow the priority list yourself, or talk to us about implementing the changes if you’d rather hand it over.

The Offer

Clarity for $100 — before you spend more

An audit is the smallest, fastest way to find out what’s actually holding your website back. It’s also the honest first step when a full redesign may — or may not — be the right move.

  • Reviewed by a human who builds and fixes conversion paths, not a scoring script.
  • Delivered as a scorecard plus a Loom walkthrough, so nothing is lost in translation.
  • Prioritized into quick wins and larger blockers, so you always know the next move.
  • No obligation to hire us for the implementation — the audit stands on its own.

Questions

Frequently asked questions

Is this an automated report?
No. We don’t run your website through a generic software tool and send you meaningless scores. Every audit is reviewed manually, and you get a personalized Loom walkthrough explaining what we’re seeing and why it matters.
What exactly do I receive for $100?
A detailed review of your homepage, messaging, structure, calls-to-action and overall customer flow; a conversion scorecard showing strengths and problem areas; a personalized Loom walkthrough; and a prioritized list covering quick wins and larger conversion blockers.
Which pages do you review?
The audit centers on your homepage and the primary path a visitor takes toward inquiry or purchase. If your offer lives on a specific landing or sales page, tell us which one matters most and we’ll focus there.
Do I need to make the changes myself?
That’s entirely up to you. The audit gives you a clear plan you can implement yourself. If you’d rather hand it over, we can talk about web design, funnel design or SEO work to put the changes in place.
Will an audit guarantee more customers?
No, and we won’t pretend otherwise. Traffic, sales, bookings, conversion rates and search visibility depend on factors beyond the page itself — your offer, market, pricing, follow-up, ad spend and competition. What the audit gives you is clarity: a reasoned diagnosis and a prioritized plan. For the full picture, see our terms on results.
Is this a good first step before a redesign?
It’s often the smartest one. An audit can tell you whether you need a full rebuild or whether targeted fixes would recover most of the lost conversions — before you commit budget to a larger project.
What if I want ongoing help after the audit?
Many clients start with an audit and then move into implementation or a website care plan for ongoing updates, monitoring and support. There’s no obligation either way.

Not Sure Where to Start?

Get an outside set of eyes on your site

If you suspect your website is leaking customers but you can’t pinpoint where, an audit is the fastest way to find out — and the cheapest way to avoid spending on the wrong fix.

Ready When You Are

Find the leaks. Fix what matters first.

Book your Conversion Leak Audit and get a manual, prioritized review of your website — messaging, structure, calls-to-action and customer flow — with a Loom walkthrough explaining exactly what to improve first.